Privacy Policy

Why Knot Me (“WKM,” “Why Knot Me,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how Why Knot Me Inc. collects, uses, stores, shares, and protects information when you use our website, mobile applications, reservations systems, business dashboard, messaging tools, matchmaking features, events, and related services (collectively, the “Services”).

By using WKM, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect the following categories of information.

A. Account Information

When you create an account, we may collect:

• Name
• Username
• Email address
• Phone number
• Date of birth
• Gender or identity selections
• Dating intentions
• Relationship preferences
• City and location preferences
• Profile photos and videos
• Bio and prompt responses

B. Behavioral and Activity Information

We may collect information about how you use WKM, including:

• Venue interactions
• Reservation activity
• Sparks and matchmaking activity
• Likes, saves, follows, comments, and shares
• Messaging activity
• Event participation
• Search activity
• Feature engagement
• Relationship mode selections
• Business interactions
• Time spent on features
• Device interactions

This information may be used to personalize recommendations and improve the Services.

C. Location Information

WKM uses location services to power:

• City Explorer
• Venue recommendations
• Sparks
• Matchmaking
• Reservation discovery
• Event discovery
• Proximity-based experiences

We may collect:

• Precise location data
• Approximate location data
• IP-based location information
• City-level location information

You may disable location access through your device settings, but portions of the Services may not function properly.

D. Reservation and Event Information

When using reservations or events, we may collect:

• Reservation details
• Party size
• Event participation
• Reservation timing
• Venue interactions
• Cancellation activity
• Attendance signals
• Payment-related information

E. Business Information

Businesses using WKM may provide:

• Venue details
• Menus
• Photos and videos
• Team member information
• Reservation availability
• Business analytics
• Event information
• Payment and payout information

F. Device and Technical Information

We may automatically collect:

• Device identifiers
• Browser type
• Operating system
• IP address
• App version
• Crash reports
• Usage logs
• Network information
• Cookies and tracking technologies

2. How We Use Information

We may use information to:

• Operate and improve WKM
• Provide recommendations
• Power matchmaking systems
• Facilitate reservations and events
• Improve venue recommendations
• Personalize experiences
• Prevent fraud and abuse
• Maintain platform safety
• Moderate content
• Respond to support requests
• Analyze platform performance
• Communicate updates and promotions
• Enforce our Terms
• Comply with legal obligations

3. AI and Recommendation Systems

WKM may use automated systems, machine learning, and recommendation engines.

These systems may analyze:

• User preferences
• Behavioral signals
• Engagement patterns
• Venue activity
• Reservation history
• Event participation
• Relationship settings
• Interaction patterns

These systems help personalize:

• Sparks
• Match recommendations
• Venue recommendations
• Event recommendations
• City Explorer experiences
• Relationship features

Recommendations are informational only and may not always be accurate.

For more information regarding automated systems and recommendation technologies, please review our AI & Recommendation Disclosure.

4. Ghost Mode and Visibility Controls

WKM may offer privacy and visibility tools, including Ghost Mode.

These features are designed to reduce visibility, but they do not guarantee complete anonymity.

Information may still become visible through:

• Messaging
• Reservations
• Events
• Shared content
• Venue interactions
• User screenshots
• Reports or moderation activity
• Legal obligations

Users remain responsible for what they share.

5. Sharing of Information

We may share information with:

A. Other Users

Depending on your settings and activity, other users may see:

• Your profile
• Photos and videos
• Sparks and interactions
• Relationship mode information
• Event participation
• Shared reservation activity
• Comments and public interactions

B. Businesses and Venues

Businesses may receive information necessary to:

• Process reservations
• Manage events
• Coordinate experiences
• Confirm attendance
• Improve hospitality operations

Businesses receive only limited operational information necessary to support reservations, hospitality experiences, or event coordination.

Businesses may not:

• Resell user information
• Export user data improperly
• Build competing behavioral systems using WKM data
• Attempt to improperly identify anonymous users
• Use user information outside authorized operational purposes

C. Service Providers

We may share information with trusted providers that help operate WKM, including:

• Payment processors
• Hosting providers
• Analytics services
• Customer support tools
• Cloud infrastructure providers
• Email and messaging providers
• Mapping and location services

D. Legal and Safety Requests

We may disclose information when reasonably necessary to:

• Comply with law
• Respond to legal requests
• Protect users
• Prevent fraud
• Investigate abuse
• Protect WKM rights and property
• Respond to emergencies

6. Payments and Financial Information

Payments may be processed by third party providers including Stripe.

WKM does not store full payment card information.

Payment processors may independently collect and process financial information according to their own policies.

7. Cookies and Tracking Technologies

WKM may use:

• Cookies
• Pixels
• Local storage
• Analytics tools
• Device identifiers
• Similar tracking technologies

These technologies may be used to:

• Maintain sessions
• Improve performance
• Analyze engagement
• Personalize experiences
• Prevent fraud
• Measure effectiveness

Users may control cookies through browser settings.

8. Data Retention

We retain information for as long as reasonably necessary to:

• Provide the Services
• Maintain safety
• Comply with legal obligations
• Resolve disputes
• Enforce agreements
• Improve platform operations

We may retain certain information after account deletion where legally permitted or required.

9. Account Deletion

Users may request deletion of their accounts.

Certain information may remain retained for:

• Legal compliance
• Fraud prevention
• Safety investigations
• Dispute resolution
• Financial records
• Platform integrity
• Reservation records
• Chargeback disputes

Deletion requests may require identity verification.

Deleted content may persist temporarily in backups, logs, or cached systems before permanent deletion occurs.

10. Security

WKM uses reasonable administrative, technical, organizational, and security safeguards designed to help protect personal information.

These measures may include:

• Authentication protections
• Access controls
• Secure infrastructure practices
• Encrypted communications where appropriate
• Fraud detection systems
• Platform monitoring systems

However, no system is completely secure, and WKM cannot guarantee absolute security.

Users are responsible for maintaining the security of their devices and credentials.

11. Children’s Privacy

WKM is intended only for users 18 years of age or older.

We do not knowingly collect personal information from minors.

If we learn that a minor has provided information, we may delete the account and associated data.

12. Your Privacy Rights

Depending on your location and applicable law, you may have certain privacy rights regarding your personal information.

These rights may include:

• The right to know what personal information we collect
• The right to access personal information associated with your account
• The right to request correction of inaccurate information
• The right to request deletion of certain personal information
• The right to limit certain uses of sensitive information where applicable
• The right to opt out of certain marketing communications
• The right to request data portability where applicable
• The right to appeal certain privacy-related decisions where permitted by law
• The right to non-discrimination for exercising privacy rights

To submit a privacy related request, contact:

privacy@whyknot.me

legal@whyknot.me

We may require verification of identity before processing certain requests.

13. California Privacy Rights

California residents may have rights under applicable California privacy laws, including the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA).

These rights may include:

• The right to know
• The right to access
• The right to correct
• The right to delete
• The right to limit certain sensitive data uses
• The right to non-discrimination

California residents may contact:

privacy@whyknot.me

to submit applicable privacy requests.

14. Do Not Sell or Share Statement

Why Knot Me does not sell personal information in the traditional sense.

WKM does not sell user relationship data, private messages, reservation history, or personal profile information to data brokers.

WKM may share limited information with trusted service providers, payment processors, reservation systems, analytics providers, and operational partners as reasonably necessary to operate the platform.

Some platform activity, analytics, advertising technologies, or recommendation systems may qualify as “sharing” under certain state privacy laws.

Users may contact WKM regarding privacy related questions or applicable opt out rights.

15. Sensitive Information and Profile Data

WKM is designed around relationship, hospitality, and social discovery experiences.

Users may voluntarily share information relating to:

• Dating preferences
• Relationship intentions
• Hospitality preferences
• Lifestyle preferences
• Photos and videos
• Shared experiences
• Profile prompts and interactions

Users remain responsible for the information they choose to share.

Unless explicitly disclosed otherwise, WKM does not use facial recognition technology to identify users for biometric profiling purposes.

WKM does not guarantee that other users will respect shared information outside the platform.

16. Multi-State and International Use

WKM operates in multiple jurisdictions.

By using WKM, you understand that your information may be processed and stored in the United States.

If WKM expands internationally, personal information may be processed, transferred, or stored in jurisdictions with different privacy laws than those of your location.

Privacy rights may vary depending on your location.

17. Third-Party Services

WKM may integrate with third party platforms and providers including:

• Stripe
• Apple
• Google
• Firebase
• Mapbox
• Mailgun
• Restaurants and venues
• Event organizers

These third parties may operate under separate privacy policies.

18. Marketing Communications

We may send:

• Service announcements
• Reservation updates
• Event notifications
• Promotional communications
• Business updates
• Product updates

Users may opt out of certain marketing communications.

Some operational communications are necessary for platform functionality.

19. User Content and Public Activity

Information you voluntarily share may become visible to:

• Other users
• Businesses
• Event participants
• Venue staff

Examples include:

• Comments
• Profile content
• Photos
• Shared Sparks
• Event participation
• Reservation interactions

Users are responsible for the information they choose to share.

20. Relationship Features and Shared Experiences

Relationship and couple oriented features may involve:

• Shared reservations
• Shared venue history
• Shared planning tools
• Joint profiles
• Relationship journals
• Milestone tracking

Users are responsible for obtaining appropriate consent before sharing relationship information.

21. Safety and Moderation

WKM may use automated and manual moderation systems to:

• Detect abuse
• Prevent fraud
• Remove harmful content
• Investigate safety concerns
• Enforce platform rules

Moderation systems may analyze user generated content and interactions.

22. Changes to This Privacy Policy

We may update this Privacy Policy periodically.

Updated versions become effective upon posting.

Continued use of WKM constitutes acceptance of updated policies.

23. Contact Information

Why Knot Me Inc.

For privacy related questions, requests, or concerns, contact:

privacy@whyknot.me

legal@whyknot.me

support@whyknot.me